Consumer insight tools to help get a birds-eye-view of your competitive landscape. Understand your market share, where your strengths are, and where you fall short in the eyes of consumers.
Track the trends in the volume of conversation about your brand. Benchmark your data against your competitors.
Filter out irrelevant items, so you can see data on campaigns, promotions, hashtags and topics you really care about.
See positive and negative mentions. Mentions from influential web and social authors. Suggestions for improvement, and customer pain points.
Reply to critical mentions before they spread like fire. Build trust and loyalty buy resolving pain points consumers have with your brand.
See popular influencers talking about your brand, reach out and turn them into ambassadors.
Get unfiltered feedback from your audience. See their needs, wants, and expectations. So you can target that with your next campaign.
Measure your marketing performance against all your competitors. See why campaigns perform better than others.
Get insight on your competitor. See what they’re doing right, and why it's working well. Implement it into your strategy.
Test out new promotions, campaigns, concepts , products and services with consumers across all demographics. Reduce risk, ensure reward.
Print reports that document changes to your KPIs. Communicate your contribution to stake holders. Be the hero of your organization.
We connect the "what" and "why" together. Using different data-sets to bring you deeper insights.
Our team will identify market opportunities and key improvement areas from your data.
Learn how Versus can help you win in the African market with a quick demo.