Our on-demand survey tool sends your pressing questions to thousands of vetted respondents in Africa.
All our respondents are profiled by demographic attributes, so your surveys can reach exactly who you need to.
Respondents are ready and waiting to engage in market research. Once your surveys get sent off you can see results in real-time.
See how certain groups of respondents answer survey questions differently by filtering results by demographic attributes.
Understand your place in your consumers’ mind by gauging the market for brand awareness, loyalty, and what they associate your brand with.
Test campaign concepts with respondents before it goes live to gauge success. Get feedback post launch to do better next time.
Reveal the popular brand rankings in your market and understand the reasons behind these results among customers.
Query respondents to understand how products in your category fit into their lives. Reveal gaps that you can capitalise on.
Find issues with a new product, or service before it goes live. Test with potential users for product value and purchasing interest.
Get insight into how, when, and why consumers are looking for products in your category. Find out where you can fit into the customer journey.
Learn how Versus can help you win in the African market with a quick demo.